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First get the basic principles of mba essay writing right and then move on to the Ross Michigan MBA 2011-2012 essay tips.

Ross Michigan Essay 1

Introduce yourself to your future Ross classmates in 100 words or less. (100 words maximum)

Ross Michigan Essay 1 Tips

Though this is a miniscule essay with a seemingly straightforward question, this might be the most challenging Ross application response you might have to give this year.

The question you seek to answer could include: Who are you? What are you? What qualities, beliefs, values define you? What personality traits set you apart?

These are deep, meaningful questions whose answers might not always be easy. Talking to your friends, spouse or close relatives might help. However, the key to this essay is held by someone else - you. Ask yourself how you would encapsulate your self in 30 seconds or .. 100 words. Ask yourself some tough questions and put down what you feel might be the best answers of the lot.

The addition of "to your future Ross classmates" to last year's question might be used to adjust the tone of the essay.

The brevity of the response is another challenge in this opening Ross essay. Try to convert that into an opportunity - since brevity often concentrates focus on the particular.

Though the question of how you can contribute and/or add value to the Michigan Ross MBA class is the underlying theme, it would be better not to tackle it head-on in this mini-essay. Speak of yourself, and that should speak for you.

Ross Michigan Essay 2

Describe your career goals. How will the Ross MBA help you to achieve your goals? What is your vision for how you can make a unique contribution to the Ross community? (500 word maximum)

Ross Michigan Essay 2 Tips

This is a straightforward career goals and "why Ross" essay retained from last year with a new "What is your vision for how you can make a unique contribution to the Ross community?" added on.

Your objective is simple - describe, specifically and at length, your career goals, why the Ross MBA is the logical next step for your future success and how the Ross community will benefit from inducting you.

Be realistic, visionary and focused while detailing your career goals - long term and short term. Exhibit passion for the industry and the functional role of your choice. While your past is not asked for, briefly presenting your career progression and using short, relevant examples from your career to demonstrate that you have the vision, skill-set and commitment to achieve your goals might be useful.

"Why Ross" has to be dealt with application, research and intelligence. Take the effort to understand the Ross program and ethos - through the Ross website, campus visit, alumni, students, online forums etc. Use this information to personalize your essay as much as possible, and then link your career goals with Michigan Ross as closely as you can. Go beyond cutting/pasting info gleaned from the Ross website and endeavor to make unique connections between you (skills, interests, goals, knowledge etc.) and Ross Michigan (pedagogy, centers of excellence, faculty, location, alumni etc.). For example, bringing specific focus to Multidisciplinary Action Program (MAP), a keynote feature of the Ross program, and then linking it directly with your goals might be a good idea.