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LBS: London Business School

LBS MBA 2015-2016 Essays After drastically reducing the number of essays two years back, LBS has done fewer changes this year. Though the essence of the essays hasn't changed much, the question construction has been altered to perhaps elicit more specific answers. While in the first essay you are telling them how LBS will add value to you, in the second essay show 'em why you are a good value for the school.

LBS Essay 1

What are your post-MBA plans and how will your past experience and the London Business School programme contribute? (500 words)

LBS Essay 1 Tips

A standard goal-essay question that asks you to connect your past and future through the route of MBA at London Business School.

The phrasing of essay as 'post-MBA plan' might be a little misleading, but you must do a thorough job describing your short-term and long-term post-MBA goals. You might want to give more attention and space to immediate post-MBA goal and bring in long-term career vision to anchor your argument about the need for LBS MBA.

When writing about your goals, ensure they are credible, practical and viable. Clearly mention the function and industry you want to pursue and why given your background it makes a logical next step for you.

"Why LBS" is a critical component of the question and should be dealt with application, research and intelligence. Look beyond cutting/pasting info gleaned from the LBS website and make a compelling argument that answers "Why is the LBS MBA the BEST business school program for you?" Personalize your answer as much as possible and plausibly connect what LBS specifically (and if possible, uniquely) offers you and your future goals.

LBS Essay 2

What specific areas of London Business School life are you most excited about getting involved in and where will you add value? (300 words)

LBS Essay 2 Tips

Being a highly competitive top-ranked school, LBS wants to be sure that if they admit you, their community stands to gain from your presence in their program. For this reason LBS has consistently and persistently demanded a focused and committed response from its applicants about how they will contribute to LBS.

You can add value to a B-school in several possible ways: with your industry knowledge, domain expertise, unique perspectives, extracurricular interests, passions etc... There are umpteen ways to show that you bring unique value, and LBS student body stands to benefit from you. Mention how your strengths, interests and passion connect with resources and opportunities at LBS. Do your research, talk to students and alums and show LBS that you are eager and prepared to contribute to their community both as an MBA student and an alum.

LBS Essay 3

Is there any other information you believe the Admissions Committee should know about you and your application to London Business School? (300 words)

LBS Essay 3 Tips

There is a lot of information that LBS asks you to explain in the online application that is often reserved for an optional essay, so don't repeat any of that in this essay. Instead use this space strategically to enhance the quality of your application by conveying any extraordinarily positive information that you could not capture in the first two essays.

Here are some of the questions and topics that are asked in the online application- you might like to expand on any of these or come up with more reasons to show LBS why they should admit you.

- Do you feel that your academic performance so far gives an accurate indication of your potential for success in the program? If so, why? If not, why not?

- Have you ever received any formal disciplinary action from an academic institution or been forced to withdraw from a course of study? If so, you must declare the information here.

- Tell us about your responsibilities. Describe your day-to-day role, details of any clients you work with/for, the level/title of the person you report to, the size of budget for which you are directly responsible and the number of people in your team.

- Have you attended an event on or off campus where you met with representatives from the school? If yes, please tell us when, where and who you met.

- We encourage applicants to take into consideration the impact of the study on family and friends. Who have you discussed your plans with, and what was the response? Feel free to give the names of members of the school community (alumni, students, faculty, staff, etc.) as appropriate.

LBS Reapplicant Essay

How has your candidacy for the London Business School MBA improved since your last application? Have your views of London Business School or the MBA programme changed since you last applied? (300 words)

LBS Reapplicant Essay Tips

Use these 300 words to convince the LBS Admissions Committee that there have been enough changes in your profile to justify a reevaluation of your candidature.

Your aim will be to present the professional, academic, community and personal improvements that make you a stronger candidate for an LBS admission this year. State compelling reasons why you deserve a second chance. What steps have you taken to strengthen your LBS application? Stronger work experience, professional achievements, better GMAT, personal achievements, accomplishments on the social front, international exposure or academic accomplishments can all find a place in the LBS reapplicant essay. Proactive LBS-specific steps taken by you, perhaps based on direct or indirect feedback from LBS, might prove a trump card.

The second question, a new addition this year, attempts to discover how much you have matured as a prospective student and how much better knowledge of your career, goals, MBA and LBS you have as compared to earlier.

Show marked, even dramatic, improvement. That's what this essay is about!

Essays and tips archives from past years

   

LBS MBA Application Essays and Tips 2014-2015

LBS MBA Application Essays and Tips 2013-2014

LBS MBA Application Essays and Tips 2011-2012

LBS MBA Application Essays and Tips 2010-2011

LBS MBA Application Essays and Tips 2009-2010

LBS MBA Application Essays and Tips 2008-2009

LBS MBA Application Essays and Tips 2007-2008

LBS MBA Application Essays and Tips 2006-2007

LBS MBA Application Essays and Tips 2005-2006

   

LBS MBA Application Essays and Tips 2014-2015

LBS Essay 1

What are your post-MBA plans and how will your past experience and the London Business School programme contribute? (500 words)

LBS Essay 1 Tips

A standard goal-essay question that asks you to connect your past and future through the route of MBA at London Business School.

The phrasing of essay as 'post-MBA plan' might be a little misleading but you must do a thorough job describing your short-term and long-term post-MBA goals. You might want to give more attention and space to immediate post-MBA goal and bring in long-term career vision to anchor your argument about the need for LBS MBA. When writing about your goals, ensure they are credible, practical and viable. Clearly mention the function and industry you want to pursue and why given your background it makes a logical next step for you.

"Why LBS" is a critical component of the question and should be dealt with application, research and intelligence. Look beyond cutting/pasting info gleaned from the LBS website and make a compelling argument that answers "Why is the LBS MBA the BEST business school program for you?" Personalize your answer as much as possible and plausibly connect what LBS specifically (and if possible, uniquely) offers you and your future goals.

LBS Essay 2

How will you add value to the London Business School community? (300 words)

LBS Essay 2 Tips

LBS is a very competitive top-ranked school so they want to be sure that if they admit you, their community stands to gain from your presence in their program. For this reason LBS has consistently and persistently demanded a clear and committed response from its applicants about how they will contribute to LBS. Several questions from the LBS essay archives will attest to that.

2012-2013: Student involvement is an extremely important part of the London Business School MBA experience and this is reflected in the character of students on campus. Please describe how you will contribute to student clubs and the community and why?

2011-2012: What type of student club or campus community events will you be involved with and why? How will you contribute?

2006-2007/2007-2008: What type of student club or campus community event do you envisage yourself leading?

You can add value to a b-school in several possible ways: with your industry knowledge, domain expertise, unique perspectives, extracurricular interests, passions etc... There are umpteen ways to show that you bring unique value and LBS student body will benefit from you. Mention how your strengths, interests and passion connect with resources and opportunities at LBS. Do your research, talk to students and alums and show LBS that you are eager and prepared to contribute to their community both as an MBA student and an alum.

LBS Essay 3

Is there any other information you believe the Admissions Committee should know about you and your application to London Business School? (300 words)

LBS Essay 3 Tips

There is a lot of information that LBS asks you to explain in the online application which is often reserved for an optional essay, so don't repeat any of that here but use this space strategically to enhance the quality of your application. Use this essay is to convey any extraordinarily positive information that you could not capture in the first two essays.

Here are some of the questions and topics that are asked in the online application- you might like to expand on any of these or come up with more reasons to show LBS why they should admit you.

- Do you feel that your academic performance so far gives an accurate indication of your potential for success on the programme? If so, why? If not, why not?

- Have you ever received formal disciplinary action from an academic institution or been forced to withdraw from a course of study? If so, you must declare the information here.

- Tell us about your responsibilities. Describe your day-to-day role, details of any clients you work with/for, the level/title of the person you report to, the size of budget for which you are directly responsible and the number of people in your team.

- Have you attended an event on or off campus where you met with representatives from the school? If yes, please tell us when, where and who you met.

- We encourage applicants to take into consideration the impact of study on family and friends. Who have you discussed your plans with, and what was the response? Feel free to give the names of members of the school community (alumni, students, faculty, staff etc) as appropriate.

LBS Reapplicant Essay

How has your candidacy for the London Business School MBA improved since your last application? Have your views of London Business School or the MBA programme changed since you last applied? (300 words)

LBS Reapplicant Essay Tips

Use these 300 words to convince the LBS Admissions Committee that there have been enough changes in your profile to justify a revaluation of your candidature.

Your aim will be to present the professional, academic, community and personal improvements that make you a stronger candidate for an LBS admission this year. State compelling reasons why you deserve a second chance. What steps have you taken to strengthen your LBS application? Stronger work experience, professional achievements, better GMAT, personal achievements, accomplishments on the social front, international exposure or academic accomplishments can all find place in the LBS reapplicant essay. Proactive LBS-specific steps taken by you, perhaps based on direct or indirect feedback from LBS, might prove a trump card.

The second question, a new addition this year, attempts to discover how much you have matured as a prospective student and how much better knowledge of your career, goals, MBA and LBS you have as compared to earlier.

Show marked, even dramatic, improvement. That's what this essay is about!

LBS MBA Application Essays and Tips 2013-2014

LBS Essay 1

What will your future look like after completing your MBA? (500 words)

LBS Essay 1 Tips

This is a combination of last year's first two essay questions: "In what role or sector do you see yourself working immediately after graduation? Why? How will your past and present experiences help you achieve this? How will the London Business School MBA Programme contribute to this goal?" AND "Where do you see your career progressing five years after graduation and what is your longer term career vision?".

Greater attention can be given to your immediate post-MBA plans since the short term goal is essential to the answer while the long term goal is optional. Also, traditionally LBS has often zoomed into the immediate post-MBA career plans. Try to paint a logical career progression that connects your past with your future and with the LBS MBA.

Ensure that your goals, most specifically the short term goals, are credible, practical and viable. A clear goal in terms of job profile and industry would be to your advantage - enabling you to construct a multi-point argument that leaves no loose ends. Some background on how you have selected this job/function/company/industry and why it is important to you will help.

Passionately presenting your motivation for your chosen goal - one that possibly links convincingly with your longer term career vision - will be very welcome. Clear thinking, intelligence, strategic vision and passion, might be the key qualities you wanna highlight here. In addition to telling LBS what you aim to do, you could also touch upon "why LBS" and how it has helped you reach nearer your goals. Since the LBS admissions blog beseeches you to "Think about how your relationship with LBS will evolve in the years following your graduation." perhaps try to do that as well; the better place for that though will be the third essay.

Do your best!

LBS Essay 2

What value will you add to London Business School? (300 words)

LBS Essay 2 Tips

LBS has consistently and persistently demanded a clear and committed response from its applicants about how they will contribute to LBS. Several questions from the LBS essay archives will attest to that.

2012-2013: Student involvement is an extremely important part of the London Business School MBA experience and this is reflected in the character of students on campus. Please describe how you will contribute to student clubs and the community and why?

2011-2012: What type of student club or campus community events will you be involved with and why? How will you contribute?

2006-2007/2007-2008: What type of student club or campus community event do you envisage yourself leading?

Start by researching student clubs, events, campus community activities and student life in general at LBS. Then choose the appropriate activities that dovetail with your tastes and aptitude. Endeavor to  take a leap towards leadership and innovation; so, instead of simply detailing activities you might contribute to, attempt to use this essay to additionally demonstrate your leadership skills and potential. Perhaps this 2010-2011 essay prompt will be a further inspiration: "You have decided to stand for the role of Student Association President. Announcing your campaign to the London Business School community for the first time, please describe your manifesto.".

Deep research that uncovers aspects that are unique to LBS will be critical to the success of this essay.

Linking your future involvement at LBS with your past actions/successes in similar endeavors/field will help market your candidature while also adding to the credibility of your essay.

Go for it!

LBS Essay 3

What is the School's responsibility to you and what is your responsibility to the School? (400 words)

LBS Essay 3 Tips

 This is an unusually blunt question, underlining the importance that LBS places on how deeply and clearly you understand LBS. As the LBS admissions office blog states "..we are looking for applicants who will be part of the LBS family for life.".

Therefore, your goal is simple: to understand how you will be part of LBS in the short and long term, and how you will ensure that it is a mutually productive relationship.

The section dealing with "Your responsibility to" LBS needs to explain how you will interact, adapt, contribute and thrive, as a student AND later as an alumnus. While pledging a 500 million euro lifetime contribution to the school might not be the way to go, definitely offer longer term commitment that enriches both you and the school.

The section dealing with "the School's responsibility to you" can specifically target what support and guidance you expect from LBS as a student aspiring towards a specific set of goals. How the LBS community and the School can enhance your professional/personal development over the years could form a shorter section.

Go for it!

LBS Reapplicant Essay

How has your candidacy for the London Business School MBA improved since your last application? Have your views of London Business School or the MBA programme changed since you last applied? (300 words)

LBS Reapplicant Essay Tips

Use these 300 words to convince the LBS Admissions Committee that there have been enough changes in your profile to justify a revaluation of your candidature.

Your aim will be to present the professional, academic, community and personal improvements that make you a stronger candidate for an LBS admission this year. State compelling reasons why you deserve a second chance. What steps have you taken to strengthen your LBS application? Stronger work experience, professional achievements, better GMAT, personal achievements, accomplishments on the social front, international exposure or academic accomplishments can all find place in the LBS reapplicant essay. Proactive LBS-specific steps taken by you, perhaps based on direct or indirect feedback from LBS, might prove a trump card.

The second question, a new addition this year, attempts to discover how much you have matured as a prospective student and how much better knowledge of your career, goals, MBA and LBS you have as compared to earlier.
Show marked, even dramatic, improvement. That's what this essay is about!

Go for it!
LBS Optional Essay

This is not a compulsory essay but please complete if you would like the opportunity to clarify or expand upon any information submitted in your application.

LBS Optional Essay Tips

As usual an optional essay requires effort even if you don’t write it. The main question in any optional essay is to decide whether you need to write it at all. Attempt the LBS optional essay only if you feel that it will improve the factual and material strength of your application.

Do not submit your LBS optional essay as an addendum to any of your essays. Do not submit your optional essay because you feel that the quality of your earlier essays is improvable – if that is the case, simply redouble your efforts in those LBS application essays and leave the optional essay alone.

Use the LBS optional essay to explain shortfalls in your application which you feel are truly detrimental to your candidature. Areas of underperformance (academic or professional or GMAT) or events which stick out (gaps in your resumes or second MBA) can be commented on if you have an explanation that is intelligent, interesting and credible.

One other situation when the LBS optional essay is acceptable is when you need to convey an extraordinarily positive information that CANNOT be accommodated in the other LBS essays: maybe a VERY strong reason that promotes your LBS admit that absolutely requires another essay.

In case you find any of the above applicable, note down the options and then consider again if the optional essay is a robust constructive addition to your candidacy. If yes, start working on the LBS optional essay.

Go for it

LBS MBA Application Essays and Tips 2011-2012

LBS Essay 1

1. Please discuss your career progress to date and explain why now is the right time to undertake an MBA at London Business School? (500 words)

LBS Essay 1 Tips

LBS has reverted to the simpler 2009-2010 goals essay pattern, changing from last year's combined: "Give us a brief assessment of your career progress to date. In what role do you see yourself working in immediately after graduation and what is your longer term career vision? How will your past and present experiences help you to achieve this? How will the London Business School MBA Programme contribute to this goal? Why is this the right time for you to pursue an MBA? (750 words)".

This simple two-part goals essays is simple enough: outline your career path and then justify your decision to pursue an LBS MBA now.

Career Progression: Explain the path your career has taken, highlight the key achievements and if possible uncover a logical theme that runs across your career (and logically leads to the MBA and thereafter). Please keep essay two and your goals in mind while writing this essay: ideally your career progress story will substantially explain the motivations for your selection of your short term (maybe even long term) job/function/company/industry and support it through the skills/knowledge you have gained. Showcasing career achievements, insights and learning will be welcome.

Why LBS? Why now?: "Why LBS" is a critical component of the question and should be dealt with application, research and intelligence. Look beyond cutting/pasting info gleaned from the LBS website and make a compelling argument that answers "Why is the LBS MBA the BEST business school program for you?" This unasked question will be critical not only for your online application but also later in your interview. Personalize your answer as much as possible and plausibly connect what LBS specifically (and if possible, uniquely) offers you and your future goals. "Why is this the right time for you to pursue an MBA?" seeks to know why NOW, rather than later (or earlier), is the ideal time for your LBS education.

Do your best!

LBS Essay 2

Where do you see your career progressing five years after graduation and what is your longer term career vision? (300 words)

LBS Essay 2 Tips

This essay is a natural companion to Essay One, but is separated since LBS wants to highlight the individual importance of your long term and short term goals. Perhaps LBS is a little tired of fuzzy answers for one or the other or both!

From your perspective it would be useful to think about these essays separately and then together, before you put pen to paper. Logical links between your long-term goals, short-term goals, past experiences and LBS, will help. Some lucid thinking and creativity will go a long way in making this a high point in your LBS application. Define each goal and explain your vision.

Short Term Goal: Focus on your short term professional plans with a vengeance because LBS wants to test the credibility, practicality and achievability of your dreams and its (and your) fit with LBS. A 5 year goal is somewhat unusual in a goals essay, so clarity about your career progression post-MBA will need greater clarity than the average b-school goals essay. A clear goal in terms of job profile and industry would be to your advantage - enabling you to construct a multi-point argument that leaves no loose ends. Specify how your experiences so far, especially in the current job, will help you achieve your goal.

Longer Term Career Vision: What is your career vision? What impact do you see yourself - within your function/industry/country/universe. Some lucid thinking and intelligence will go a long way in making this a high point in your LBS application. Logically link your long-term goals with the short-term goals, past experience and LBS. Strategic thinking, passion and intelligence, might be the key qualities you wanna highlight here.

Go for it!

LBS Essay 3

Give a specific example of when you have had to test your leadership and team working skills. Given this experience what role will you play in a first year study group? (300 words)

LBS Essay 3 Tips

This is a rephrased version of the 2009-2010 prompt: "Please describe your experience of working in and leading teams, either in your professional or personal life. Include any specific challenges you have faced. Given this experience, what role do you think you will play in your first year study group?".

Since we have just a single example to base the essay on, choose a story that allows you to present your skills and attitude in leadership/teamwork while also correlating your skills with the LBS study group.  You can choose from any of the numerous leadership and team situations that you have experienced; the setting can be personal, professional or academic.

Though accomplishments have not been directly asked for, it stands to reason that you will not be cataloging your failures in team situations! A good, succinct, unique, credible story will make this essay. Since "test" is part of the essay prompt, delineate specific challenges you faced, and briefly explain how you overcame them, and possible even how it furthered your development as a team player and a leader.

Building some knowledge about the LBS study groups would be in order before attempting this essay. Get information from the website and other sources (alumni); this example of an LBS study group might help. Check out the LBS class profile. As usual keep in mind that this essay is part of a bigger package and write accordingly. For example, the very next essay again seeks your ideas about contributing to yet another facet of the LBS program - student club or campus community events. Like in the earlier couple of LBS essays keep the other essays in mind while writing this one.

Go for it!

LBS Essay 4

Student involvement is an extremely important part of the London Business School MBA experience and this is reflected in the character of students on campus. Please describe how you will contribute to student clubs and the community and why? (300 words)

LBS Essay 4 Tips

This again is a rephrasing of the prompt: "What type of student club or campus community events will you be involved with and why? How will you contribute?". I had really liked the old 2005-2006 LBS essay question which asked you to "initiate" an event or club; I liked the 2006-2007/2007-2008 question too which asked "What type of student club or campus community event do you envisage yourself leading?". This essay prompt is less challenging - and only demands that you describe club/events you will "contribute" to.

However, why set your sights too low?! After researching student clubs, events, campus community activities and student life in general at LBS, and then choosing the appropriate activity that dovetails with your tastes and aptitude, perhaps you can still take that leap towards leadership and innovation. Instead of simply detailing activities you might contribute to, attempt to use this essay to additionally demonstrate your leadership skills and potential. Perhaps this 2010-2011 essay prompt will be a further inspiration: "You have decided to stand for the role of Student Association President. Announcing your campaign to the London Business School community for the first time, please describe your manifesto.".

Linking your future involvement at LBS with your past actions/successes in similar endeavors/field will add definite credibility to your essay. Please make your decision about essay 5 before writing this essay, since certain aspects of approach, attitude and possibly even concrete actions, might overlap with essay 5a.

Go for it!

LBS Essay 5

London Business School offers a truly global and diverse experience. Describe any significant experiences outside of your home country or culture. What did you gain and how will your experience contribute to London Business School? (250 words)

LBS Essay 5 Tips

LBS is proud of the "highly international nature" of its programme and considers itself especially "suitable for people who want international mobility". So it stands to reason that as an LBS applicant you are expected to have an inclusive, global outlook; so, if possible, showcase your international exposure.

Your outlook and maturity in cross-cultural interactions and your experiences thereof would form the core of this LBS MBA application essay - how you will interact, adapt and thrive, in a multi-cultural environment and how this will help you enhance the LBS community. With a longer essay this time, you can write more substantial examples that underline your ability to deal with change and diversity.

Go for it!

LBS Essay 6

Considering what you have already included in the application, what else would you like to tell us about yourself? You can approach this question however you like. (250 words)

LBS Essay 6 Tips

This is somewhat similar to the famed Chicago Booth slide and Stern free-form non-essay challenges, except that LBS presents it in essay form. The limitless scope of the question might stump some of you. However, the basics challenge still remains the same: how to present your candidature credibly, impressively and differently.

Ask yourself, what else and what more would you like the LBS admissions committee to know about you that have not been covered in your other essays? Try to portray yourself from a different angle, to highlight different aspects of yourself or even to re-emphasize what makes you tick. And try to build a theme while doing that.

The broad hint "however you like" should motivate you to be creative in form and/or approach and/or structure. Humor and insight could be the magic variables that score for you. And have some fun while doing all this.

Go for it!

LBS Reapplicant Essay

How has your candidacy for the London Business School MBA improved since your last application? Have your views of London Business School or the MBA programme changed since you last applied? (300 words)

LBS Reapplicant Essay Tips

Use these 300 words to convince the LBS Admissions Committee that there have been enough changes in your profile to justify a revaluation of your candidature.

Your aim will be to present the professional, academic, community and personal improvements that make you a stronger candidate for an LBS admission this year. State compelling reasons why you deserve a second chance. What steps have you taken to strengthen your LBS application? Stronger work experience, professional achievements, better GMAT, personal achievements, accomplishments on the social front, international exposure or academic accomplishments can all find place in the LBS reapplicant essay. Proactive LBS-specific steps taken by you, perhaps based on direct or indirect feedback from LBS, might prove a trump card.

The second question, a new addition this year, attempts to discover how much you have matured as a prospective student and how much better knowledge of your career, goals, MBA and LBS you have as compared to earlier.

Show marked, even dramatic, improvement. That's what this essay is about!

Go for it!

LBS Optional Essay

This is not a compulsory essay but please complete if you would like the opportunity to clarify or expand upon any information submitted in your application.

LBS Optional Essay Tips

As usual an optional essay requires effort even if you don’t write it. The main question in any optional essay is to decide whether you need to write it at all. Attempt the LBS optional essay only if you feel that it will improve the factual and material strength of your application.

Do not submit your LBS optional essay as an addendum to any of your essays. Do not submit your optional essay because you feel that the quality of your earlier essays is improvable – if that is the case, simply redouble your efforts in those LBS application essays and leave the optional essay alone.

Use the LBS optional essay to explain shortfalls in your application which you feel are truly detrimental to your candidature. Areas of underperformance (academic or professional or GMAT) or events which stick out (gaps in your resumes or second MBA) can be commented on if you have an explanation that is intelligent, interesting and credible.

One other situation when the LBS optional essay is acceptable is when you need to convey an extraordinarily positive information that CANNOT be accommodated in the other LBS essays – a VERY strong reason that promotes your LBS admit that absolutely requires another essay.

In case you find any of the above applicable, note down the options and then consider again if the optional essay is a robust constructive addition to your candidacy. If yes, start working on the LBS optional essay.

Go for it!

LBS MBA Application Essays and Tips 2010-2011

LBS Essay 1

1. Give us a brief assessment of your career progress to date. In what role do you see yourself working in immediately after graduation and what is your longer term career vision? How will your past and present experiences help you to achieve this? How will the London Business School MBA Programme contribute to this goal? Why is this the right time for you to pursue an MBA? (750 words)

LBS Essay 1 Tips

LBS has combined the first two essays from last year to create a jumbo 6-part essay. Despite the multiple questions and the slightly unusual focus on your immediate post MBA job, this LBS essay remains a standard Goals Essay that essentially demands a logical career progression that connects your past, present and future with the LBS MBA. Why LBS has SO many sub-questions is perhaps because they got tired of fuzzy answers! - so lets give 'em clarity and focus.

Career Progression: The career progression is essentially to link what you are with what you aspire to be. Your background should also substantially explain the motivations for your selection of your short term (maybe even long term) job/function/company/industry. Convince the admissions committee that though you have some way to go you do have experience, skills and knowledge that (together with the LBS experience) will make your goals achievable. Briefly showcasing your career achievements will be welcomed.

Short Term Goal: Focus on your short term professional plans with a vengeance because LBS wants to test the credibility, practicality and achievability of your dreams and its (and your) fit with LBS. A clear goal in terms of job profile and industry would be to your advantage - enabling you to construct a multi-point argument that leaves no loose ends. Specify how your experiences so far, especially in the current job, will help you achieve your goal.

Longer Term Career Vision: What is your career vision? What impact do you see yourself - within your function/industry/country/universe. Some lucid thinking and intelligence will go a long way in making this a high point in your LBS application. Logically link your long-term goals with the short-term goals, past experience and LBS. Strategic thinking, passion and intelligence, might be the key qualities you wanna highlight here.

Why LBS? Why now?: "Why LBS" is a critical component of the question and should be dealt with application, research and intelligence. Look beyond cutting/pasting info gleaned from the LBS website and make a compelling argument that answers "Why is the LBS MBA the BEST business school program for you?" This unasked question will be critical not only for your online application but also later in your interview. Personalize your answer as much as possible and plausibly connect what LBS specifically (and if possible, uniquely) offers you and your future goals. "Why is this the right time for you to pursue an MBA?" and seeks to know why NOW, rather than later (or earlier), is the ideal time for your LBS education.

Do your best!

LBS Essay 2

Give a specific example of when you have had to test your leadership and team working skills. Given this experience what role will you play in a first year study group? (300 words)

LBS Essay 2 Tips

This is a rephrased version of last year's prompt: "Please describe your experience of working in and leading teams, either in your professional or personal life. Include any specific challenges you have faced. Given this experience, what role do you think you will play in your first year study group?". The difference this time is that it is shorter by 200 words and we are limited to a single leadership/team-working example.

Since we have just a single example to base the essay on, choose a story that allows you to present your skills and attitude in leadership/teamwork while also correlating your skills with the LBS study group.  You can choose from any of the numerous leadership and team situations that you have experienced; the setting can be personal, professional or academic.

Though accomplishments have not been directly asked for, it stands to reason that you will not be cataloging your failures in team situations! A good, succinct, unique, credible story will make this essay. Since "test" is part of the essay prompt, delineate specific challenges you faced, and briefly explain how you overcame them, and possible even how it furthered your development as a team player and a leader.

Building some knowledge about the LBS study groups would be in order before attempting this essay. Get information from the website and other sources (alumni); this example of an LBS study group might help. Check out the LBS class profile. As usual keep in mind that this essay is part of a bigger package and write accordingly. For example, the very next essay again seeks your ideas about contributing to yet another facet of the LBS program - student club or campus community events. Like in the earlier couple of LBS essays keep the other essays in mind while writing this one.

Go for it!

LBS Essay 3

Student involvement is an extremely important part of the London Business School MBA experience and this is reflected in the character of students on campus. Please describe how you will contribute to student clubs and the community and why? (300 words)

LBS Essay 3 Tips

This again is a rephrasing of last year's prompt: "What type of student club or campus community events will you be involved with and why? How will you contribute?", and it is shorter by a 100 words.

I had really liked the old 2005-2006 LBS essay question which asked you to "initiate" an event or club; I liked the 2006-2007/2007-2008 question too which asked "What type of student club or campus community event do you envisage yourself leading?". This essay prompt is less challenging - and only demands that you describe club/events you will "contribute" to.

However why sets your sights too low?! After researching student clubs, events, campus community activities and student life in general at LBS, and then choosing the appropriate activity that dovetails with your tastes and aptitude, perhaps you can still take that leap towards leadership and innovation. Instead of simply detailing activities you might contribute to, attempt to use this essay to additionally demonstrate your leadership skills and potential.

Linking your future involvement at LBS with your past actions/successes in similar endeavors/field will add definite credibility to your essay. Please make your decision about essay 5 before writing this essay, since certain aspects of approach, attitude and possibly even concrete actions, might overlap with essay 5a.

Go for it!

LBS Essay 4

London Business School offers a truly global and diverse experience. Describe any significant experiences outside of your home country or culture. What did you gain and how will your experience contribute to London Business School? (300 words)

LBS Essay 4 Tips

Phew! LBS has at last changed this prompt to expand its scope beyond international experience. By including experiences outside your home "culture" this essay is no longer a bugbear to candidates without international exposure.

Still, LBS is proud of the "highly international nature" of its programme and consider themselves especially "suitable for people who want international mobility". So it stands to reason that as an LBS applicant you are expected to have an inclusive, global outlook; so, if possible, showcase your international exposure.

Your outlook and maturity in cross-cultural interactions and your experiences thereof would form the core of this LBS MBA application essay - how you will interact, adapt and thrive, in a multi-cultural environment and how this will help you enhance the LBS community. With a longer essay this time, you can write more substantial examples that underline your ability to deal with change and diversity.

Go for it!

5. Please choose ONE of the following:

LBS Essay 5a

You have decided to stand for the role of Student Association President. Announcing your campaign to the London Business School community for the first time, please describe your manifesto. (150 words)

LBS Essay 5a Tips

Hey, first off, lemme make an exception and play favorites. If essay 5b - "What is your most substantial achievement to date and why?" - does not overlap with content in earlier essays, go for that essay, and not this one; essay 5a requires at least a modicum of research, might possibly overlap with Essay 3 and could be difficult to write with passion.

However, if you do choose to write this essay start by learning more about the topic. The LBS Student Association and perhaps even a reading of the Student Association constitution might help. Once you have a handle on what the role of Student Association President represents lay out your vision/manifesto.

Try to display leadership, vision, innovation and a clear understanding of LBS through this short essay. Identify specific areas and specific actions that will make a difference to the LBS community. As in Essay 3, we will add to its credibility if at least some of the actions/ideas can correlate with what you personally might have demonstrably succeeded in in other walks of life. Also, ensure that this essay complements Essay 3, but without significant overlaps.

Go for it? Your call!

LBS Essay 5b

What is your most substantial achievement to date and why? (150 words)

LBS Essay 5b Tips

You have several accomplishments in your roster - personal, professional and academic. Your choice of achievement for writing this LBS essay should be based on the general importance of the achievement, the extent of your contribution to its success and what the story tells about you. Your leadership skills, initiative, teamwork, intelligence and innovation are just some of the qualities that the story could showcase.

As usual keep in mind that this essay is part of a bigger package. For example, the earlier essays, especially essays two thru four, require several stories focusing on several aspects of you; so choose the achievement carefully. Write accordingly.

Also, within the context of your LBS essay package this should be "your most significant accomplishment" - see that there are no contradictions there. Ideally, the "why" aspect should be apparent within the body of the story itself - an additional short sentence that clarifies the reason/s might be all the space we have to tackle that aspect in this short essay.

Go for it!

LBS Optional Essay

Is there any other information that you believe would help the MBA Admissions Committee when considering your application? (300 words)

LBS Optional Essay Tips

As usual an optional essay requires effort even if you don’t write it. The main question in any optional essay is to decide whether you need to write it at all. Attempt the LBS optional essay only if you feel that it will improve the factual and material strength of your application.

Do not submit your LBS optional essay as an addendum to any of your essays. Do not submit your optional essay because you feel that the quality of your earlier essays is improvable – if that is the case, simply redouble your efforts in those LBS application essays and leave the optional essay alone.

Use the LBS optional essay to explain shortfalls in your application which you feel are truly detrimental to your candidature. Areas of underperformance (academic or professional or GMAT) or events which stick out (gaps in your resumes or second MBA) can be commented on if you have an explanation that is intelligent, interesting and credible.

One other situation when the LBS optional essay is acceptable is when you need to convey an extraordinarily positive information that CANNOT be accommodated in the other LBS essays – a VERY strong reason that promotes your LBS admit that absolutely requires another essay.

In case you find any of the above applicable, note down the options and then consider again if the optional essay is a robust constructive addition to your candidacy. If yes, start working on the LBS optional essay.

Go for it!

LBS Reapplicant Essay

How has your candidacy for the London Business School MBA improved since your last application? Have your views of London Business School or the MBA programme changed since you last applied? (300 words)

LBS Reapplicant Essay Tips

Use these 300 words to convince the LBS Admissions Committee that there have been enough changes in your profile to justify a revaluation of your candidature.

Your aim will be to present the professional, academic, community and personal improvements that make you a stronger candidate for an LBS admission this year. State compelling reasons why you deserve a second chance. What steps have you taken to strengthen your LBS application? Stronger work experience, professional achievements, better GMAT, personal achievements, accomplishments on the social front, international exposure or academic accomplishments can all find place in the LBS reapplicant essay. Proactive LBS-specific steps taken by you, perhaps based on direct or indirect feedback from LBS, might prove a trump card.

The second question, a new addition this year, attempts to discover how much you have matured as a prospective student and how much better knowledge of your career, goals, MBA and LBS you have as compared to earlier.

Show marked, even dramatic, improvement. That's what this essay is about!

Go for it!

LBS MBA Application Essays and Tips 2009-2010

LBS Essay 1

In what role do you see yourself working immediately after graduation? Why? How will your past and present experiences help you achieve this? How will the London Business School MBA Programme contribute to this goal? Why is this the right time for you to pursue an MBA? (600 words)

LBS Essay 1 Tips

This is a goals essay with a slight deviation from the norm. This LBS application question is one of the few Business School essays that sharply zoom into your immediate post MBA job. LBS clearly wants a logical career progression that connects your past, present and future with the LBS MBA. Please review the second LBS essay before writing this essay because some of the motivation and the goals story might be more appropriate there than in this first essay.

Focus on your short term professional plans with a vengeance because LBS wants to test the credibility, practicality and achievability of your dreams and its (and your) fit with LBS. A clear goal in terms of job profile and industry would be to your advantage - enabling you to construct a multi-point argument that leaves no loose ends. Some background on how you have selected this job/function/company/industry and why it is important to you will help.

In addition to telling LBS why you want the job, you also need to answer "why LBS" in the essay. List all the reasons why you want to learn at LBS and how it will further your chances for your post-LBS dream job. Ensure that the essay provides logical and well-supported reasons to this question. This is the time where your extensive research for your Business School short-listing process comes in really handy.

"Why is this the right time for you to pursue an MBA?" is an add-on this year - and seeks to know why NOW rather than later (or earlier) is the ideal time for your LBS education.

LBS Essay 2

Where do you see your career progressing five years after graduation and what is your longer term career vision? (200 words)

LBS Essay 2 Tips

This essay is a natural companion to Essay One, but is separated since LBS wants to highlight the individual importance of your long term goal and short term goal; perhaps LBS is a little tired of fuzzy answers for one or the other or both!

From your perspective it would be useful to think about these essays together and then separate the points for each essays, before you put pen to paper. Logical links between your long-term goals and your short-term goals, past experience and LBS, will help.

Some lucid thinking and creativity will go a long way in making this a high point in your LBS application. Define the goal and explain your vision. Show how it makes sense for you - and for LBS! Strategic thinking, passion and intelligence: show these in the essay and you'll have my vote.

Do your best!

LBS Essay 3

Please describe your experience of working in and leading teams, either in your professional or personal life. Include any specific challenges you have faced. Given this experience, what role do you think you will play in your first year study group? (500 words)

LBS Essay 3 Tips

I am certain that you have several leadership and team accomplishments in your roster - personal, professional and academic. The choice of experiences for writing this LBS essay should be based on the general importance of the experiences - to your team, in your development as a team player and a leader, and as a correlation between your skills and the LBS study group. Though accomplishments have not been directly asked for, it stands to reason that you will not be cataloging your failures in team situations! Good, succinct, unique, true stories will make their day - give it to them. "Include any specific challenges you have faced" is appended this year; so explicitly detail the challenges you faced and how you overcame them.

Before answering the second part, building some knowledge about LBS study groups would be in order. Do not try to wing it. Get information from the website and other sources (alumni). As usual keep in mind that this essay is part of a bigger package and write accordingly. For example, the very next essay again seeks your ideas about contributing to yet another facet of the LBS program - student club or campus community events. Like in the earlier couple of LBS essays keep the other essays in mind while writing each of them.

LBS Essay 4

Student involvement is an extremely important part of the London MBA experience and this is reflected in the character of students on campus. What type of student club or campus community events will you be involved with and why? How will you contribute? (400 words)

LBS Essay 4 Tips

I had really liked the old 2006-2007 LBS essay question which asked you to "initiate" an event or club; I liked the 2007-2008 too which asked "What type of student club or campus community event do you envisage yourself leading?".

This year the essay prompt is less challenging - and only demands that you describe club/events you will be "involved" with. However you do not have top set your sights too low. After researching student clubs, events, campus community activities and student life in general at LBS, and then choosing the appropriate activity that dovetails with your tastes and aptitude, perhaps you can still take that leap towards leadership and innovation. Instead of simply detailing activities you might be part of why not use the essay to additionally demonstrate your leadership skills and potential.

LBS Essay 5

Describe any significant experiences outside of your home country. What did you gain from these? (150 words)

LBS Essay 5 Tips

LBS is proud of the "highly international nature" of its programme and is supposed to be "suitable for people who want international mobility". So it stands to reason that as an LBS applicant you are expected to have a global outlook.

Your outlook and maturity in cross-cultural interactions and your experiences thereof would form the core of this LBS MBA application essay. It allows you to expound on all your international experiences - professional and personal.

The only problem is - what if you have never crossed the borders of your country? Will an unstamped passport mean that you cannot apply to LBS? But LBS shows no sign of scrapping the question - so we can only do the best with what we have.

LBS Optional Essay

Is there any other information that you believe would help the MBA Admissions Committee when considering your application? (300 words)

LBS Optional Essay Tips

As usual an optional essay requires effort even if you don’t write it. The main question in any optional essay is to decide whether you need to write it at all. Attempt the LBS optional essay only if you feel that it will improve the factual and material strength of your application.

Do not submit your LBS optional essay as an addendum to any of your essays. Do not submit your optional essay because you feel that the quality of your earlier essays is improvable – if that is the case, simply redouble your efforts in those LBS application essays and leave the optional essay alone.

Use the LBS optional essay to explain shortfalls in your application which you feel are truly detrimental to your candidature. Areas of underperformance (academic or professional or GMAT) or events which stick out (gaps in your resumes or second MBA) can be commented on if you have an explanation that is intelligent, interesting and credible.

One other situation when the LBS optional essay is acceptable is when you need to convey an extraordinarily positive information that CANNOT be accommodated in the other LBS essays – a VERY strong reason that promotes your LBS admit that absolutely requires another essay.

In case you find any of the above applicable, note down the options and then consider again if the optional essay is a robust constructive addition to your candidacy. If yes, start working on the LBS optional essay.

LBS Reapplicant Essay

How has your candidacy for the London Business School MBA improved since your last application? (300 words)

LBS Reapplicant Essay Tips

Use these 300 words to convince the LBS Admissions Committee that there have been enough changes in your profile to justify a revaluation of your candidature.

Your aim will be to present the professional, academic, community and personal improvements that make you a stronger candidate for an LBS admission this year. State compelling reasons why you deserve a second chance. What steps have you taken to strengthen your LBS application? Stronger work experience, professional achievements, better GMAT, personal achievements, accomplishments on the social front, international exposure or academic accomplishments can all find place in the LBS reapplicant essay. Proactive LBS-specific steps taken by you, perhaps based on direct or indirect feedback from LBS, might prove a trump card.

LBS MBA Application Essays 2008-2009

LBS Essay 1

In what role do you see yourself working immediately after graduation? Why? How will your past and present experiences help you achieve this? How will the London Business School MBA Programme contribute to this goal? (500 words)

LBS Essay 1 Tips

This LBS application question is one of the few Business School essays that sharply zoom into your immediate post MBA job. LBS clearly wants a logical career progression that connects your past, present and future with the LBS MBA.

Focus on your short term professional plans with a vengeance because LBS wants to test the credibility, logic and achievability of your dreams and its (and your) fit with LBS.

In addition to telling LBS why you want the job, you also need to answer "why LBS" in the essay. List all the reasons why you want to learn at LBS and how it will further your chances for your post-LBS dream job. Ensure that the essay provides logical and well-supported reasons to this question.

LBS Essay 2

Where do you see your career progressing five years after graduation and what is your longer term career vision? (200 words)

LBS Essay 2 Tips

From your perspective it would be useful to think about these essays together and then separate the points for each essays, before you put pen to paper. There should be professional and personal reasons that link your long-term goals with your short-term goals, past experience and LBS.

LBS Essay 3

Please describe your experience of working in and leading teams, either in your professional or personal life. Given this experience, what role do you think you will play in your study group, and how do you intend to contribute to it? (500 words)

LBS Essay 3 Tips

The choice of experiences for writing this LBS essay should be based on the general importance of the experiences - to your team, in your development as a team player and a leader, and as a correlation between your skills and the LBS study group.

Before answering the second part, building some knowledge about LBS study groups would be in order. Do not try to wing it. Get information from the website and other sources (alumni).

LBS Essay 4

Student involvement is an extremely important part of the London MBA experience and this is reflected in the character of students on campus. What type of student club or campus community event do you envisage yourself leading? How would you set about becoming involved in a leadership position and how would you align and communicate the goals and vision for the club to the wider School community? (400 words)

LBS Essay 4 Tips

Since you are asked to market an idea and an entity you can start by researching your market, creating strategic communication and marketing plans, and trying to create a marketing success. This is a truly enjoyable essay if approached in the right spirit, else it can be quite a pain. Given a choice why choose pain, huh?

LBS Essay 5

Describe any significant experiences outside of your home country. What did you gain from these? (150 words)

LBS Essay 5 Tips

Your outlook and maturity in cross-cultural interactions and your experiences thereof would form the core of this LBS MBA application essay. It allows you to expound on all your international experiences - professional and personal.

LBS Optional Essay

Is there any other information that you believe would help the MBA Admissions Committee when considering your application? (300 words)

LBS Optional Essay Tips

Do not submit your LBS optional essay as an addendum to any of your essays. Do not submit your optional essay because you feel that the quality of your earlier essays is improvable – if that is the case, simply redouble your efforts in those LBS application essays and leave the optional essay alone.

In case you find any of the above applicable, note down the options and then consider again if the optional essay is a robust constructive addition to your candidacy. If yes, start working on the LBS optional essay.

LBS MBA Application Essays 2007-2008

LBS Essay 1

In what role do you see yourself working immediately after graduation? Why? How will your past and present experiences help you achieve this? How will the London Business School MBA Programme contribute to this goal? (500 words)

LBS Essay 1 Tips

This LBS application question is one of the few Business School essays that sharply zoom into your immediate post MBA job. LBS clearly wants a logical career progression that connects your past, present and future with the LBS MBA.

Focus on your short term professional plans with a vengeance because LBS wants to test the credibility, logic and achievability of your dreams and its (and your) fit with LBS.

In addition to telling LBS why you want the job, you also need to answer "why LBS" in the essay. List all the reasons why you want to learn at LBS and how it will further your chances for your post-LBS dream job. Ensure that the essay provides logical and well-supported reasons to this question.

LBS Essay 2

Where do you see your career progressing five years after graduation and what is your longer term career vision? (200 words)

LBS Essay 2 Tips

From your perspective it would be useful to think about these essays together and then separate the points for each essays, before you put pen to paper. There should be professional and personal reasons that link your long-term goals with your short-term goals, past experience and LBS.

LBS Essay 3

Please describe your experience of working in and leading teams, either in your professional or personal life. Given this experience, what role do you think you will play in your study group, and how do you intend to contribute to it? (500 words)

LBS Essay 3 Tips

The choice of experiences for writing this LBS essay should be based on the general importance of the experiences - to your team, in your development as a team player and a leader, and as a correlation between your skills and the LBS study group.

Before answering the second part, building some knowledge about LBS study groups would be in order. Do not try to wing it. Get information from the website and other sources (alumni).

LBS Essay 4

Student involvement is an extremely important part of the London MBA experience and this is reflected in the character of students on campus. What type of student club or campus community event do you envisage yourself leading? How would you set about becoming involved in a leadership position and how would you align and communicate the goals and vision for the club to the wider School community? (400 words)

LBS Essay 4 Tips

Since you are asked to market an idea and an entity you can start by researching your market, creating strategic communication and marketing plans, and trying to create a marketing success. This is a truly enjoyable essay if approached in the right spirit, else it can be quite a pain. Given a choice why choose pain, huh?

LBS Essay 5

Describe any significant experiences outside of your home country. What did you gain from these? (150 words)

LBS Essay 5 Tips

Your outlook and maturity in cross-cultural interactions and your experiences thereof would form the core of this LBS MBA application essay. It allows you to expound on all your international experiences - professional and personal.

LBS Optional Essay

Is there any other information that you believe would help the MBA Admissions Committee when considering your application? (300 words)

LBS Optional Essay Tips

Do not submit your LBS optional essay as an addendum to any of your essays. Do not submit your optional essay because you feel that the quality of your earlier essays is improvable – if that is the case, simply redouble your efforts in those LBS application essays and leave the optional essay alone.

In case you find any of the above applicable, note down the options and then consider again if the optional essay is a robust constructive addition to your candidacy. If yes, start working on the LBS optional essay.

LBS MBA Application Essays 2006-2007

LBS Essay 1

In what role do you see yourself working immediately after graduation? Why? How will your past and present experiences help you achieve this? How will the London Business School MBA Programme contribute to this goal? (500 words)

LBS Essay 1 Tips

This LBS application question is one of the few Business School essays that sharply zoom into your immediate post MBA job. LBS clearly wants a logical career progression that connects your past, present and future with the LBS MBA.

Focus on your short term professional plans with a vengeance because LBS wants to test the credibility, logic and achievability of your dreams and its (and your) fit with LBS.

In addition to telling LBS why you want the job, you also need to answer "why LBS" in the essay. List all the reasons why you want to learn at LBS and how it will further your chances for your post-LBS dream job. Ensure that the essay provides logical and well-supported reasons to this question.

LBS Essay 2

Where do you see your career progressing five years after graduation and what is your longer term career vision? (200 words)

LBS Essay 2 Tips

From your perspective it would be useful to think about these essays together and then separate the points for each essays, before you put pen to paper. There should be professional and personal reasons that link your long-term goals with your short-term goals, past experience and LBS.

LBS Essay 3

Please describe your experience of working in and leading teams, either in your professional or personal life. Given this experience, what role do you think you will play in your study group, and how do you intend to contribute to it? (500 words)

LBS Essay 3 Tips

The choice of experiences for writing this LBS essay should be based on the general importance of the experiences - to your team, in your development as a team player and a leader, and as a correlation between your skills and the LBS study group.

Before answering the second part, building some knowledge about LBS study groups would be in order. Do not try to wing it. Get information from the website and other sources (alumni).

LBS Essay 4

Student involvement is an extremely important part of the London MBA experience and this is reflected in the character of students on campus. What type of student club or campus community event do you envisage yourself leading? How would you set about becoming involved in a leadership position and how would you align and communicate the goals and vision for the club to the wider School community? (400 words)

LBS Essay 4 Tips

Since you are asked to market an idea and an entity you can start by researching your market, creating strategic communication and marketing plans, and trying to create a marketing success. This is a truly enjoyable essay if approached in the right spirit, else it can be quite a pain. Given a choice why choose pain, huh?

LBS Essay 5

Describe any significant experiences outside of your home country. What did you gain from these? (150 words)

LBS Essay 5 Tips

Your outlook and maturity in cross-cultural interactions and your experiences thereof would form the core of this LBS MBA application essay. It allows you to expound on all your international experiences - professional and personal.

LBS Optional Essay

Is there any other information that you believe would help the MBA Admissions Committee when considering your application? (300 words)

LBS Optional Essay Tips

Do not submit your LBS optional essay as an addendum to any of your essays. Do not submit your optional essay because you feel that the quality of your earlier essays is improvable – if that is the case, simply redouble your efforts in those LBS application essays and leave the optional essay alone.

In case you find any of the above applicable, note down the options and then consider again if the optional essay is a robust constructive addition to your candidacy. If yes, start working on the LBS optional essay.

LBS MBA Application Essays 2005-2006

LBS Essay 1

In what role do you see yourself working immediately after graduation? Why? How will your past and present experiences help you achieve this? How will the London Business School MBA Programme contribute to this goal? (600 words)

LBS Essay 1 Tips

This LBS application question is one of the few Business School essays that sharply zoom into your immediate post MBA job. LBS clearly wants a logical career progression that connects your past, present and future with the LBS MBA.

Focus on your short term professional plans with a vengeance because LBS wants to test the credibility, logic and achievability of your dreams and its (and your) fit with LBS.

In addition to telling LBS why you want the job, you also need to answer "why LBS" in the essay. List all the reasons why you want to learn at LBS and how it will further your chances for your post-LBS dream job. Ensure that the essay provides logical and well-supported reasons to this question.

LBS Essay 2

Please describe your experience of working in and leading teams, either in your professional or personal life. Given this experience, what role do you think you will play in your study group, and how do you intend to contribute to it? (500 words)

LBS Essay 2 Tips

The choice of experiences for writing this LBS essay should be based on the general importance of the experiences - to your team, in your development as a team player and a leader, and as a correlation between your skills and the LBS study group.

Before answering the second part, building some knowledge about LBS study groups would be in order. Do not try to wing it. Get information from the website and other sources (alumni).

LBS Essay 3

Student involvement is an extremely important part of the London MBA experience and this is reflected in the character of students on campus. What type of student club or campus community event do you envisage yourself initiating? How would you set about organising this, and how would you communicate it to the wider School community? (400 words maximum)

LBS Essay 3 Tips

Since you are asked to market an idea and an entity you can start by researching your market, creating strategic communication and marketing plans, and trying to create a marketing success. This is a truly enjoyable leadership focused essay if approached in the right spirit, else it can be quite a pain. Given a choice why choose pain, huh?

LBS Essay 4

Describe any significant experiences outside of your home country. What did you gain from these? (100 words)

LBS Essay 4 Tips

Your outlook and maturity in cross-cultural interactions and your experiences thereof would form the core of this LBS MBA application essay. It allows you to expound on all your international experiences - professional and personal.

LBS Essay 5

Please explain if you have been involved in charity/volunteer and/or entrepreneurial activities, giving examples of your involvement, the amount of time you gave to each activity and why you chose to get involved. (100 words maximum)

LBS Essay 5 Tips

List and succinctly showcase your non-work or entrepreneurial activities. Your entrepreneurial and leadership skills might be an area of focus.

           
           
 

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